Oct 4, 2021
How many of you are confident about the products and services that you offer? How many of you confidently ask your prospective customers to buy from you? If you hesitate to ask, people will hesitate to buy. Asking for the sale can prove difficult for even the most...
Sep 27, 2021
Defining your target audience and sharing that with your website designer is crucial for your website to be effective. Designing a site to purposely fulfill the needs of your potential clients will result in more conversions rather than a website that looks great, but...
Jul 6, 2021
Don’t click a link in an email unless you know it is from a legitimate sender, it could be malware! We have noticed an uptick in contact form submissions coming into our clients’ websites that are malicious attempts at loading malware to their computers. This can...
Jul 6, 2021
What happens if it doesn’t work out? The conversation is never enjoyable and it’s almost always a little painful for one if not both parties. I want to propose that it doesn’t need to be this way. Further, I want to propose a prenup of sorts: if we break up, it’ll...
May 3, 2021
“How did you go bankrupt?” Bill asked. “Two, ways,” Mike said. “Gradually, then suddenly.” These lines are from Ernest Hemingway’s novel The Sun Also Rises. How often do you notice that something “suddenly” happens, and it demands your immediate attention? We spend...
Apr 3, 2021
Yep, it happened to us. And we didn’t see it coming. So, this leads me to say what my dad used to say when I was young: “Do as I say, not as I do,” and then he’d laugh heartily. So now, it’s my turn to laugh, because well, you have to laugh at yourself. I say we got a...
Mar 24, 2021
I recently had the privilege of hearing a successful local business owner speak on the topic of relationship based business. Thankfully, he also was so kind as to share his notes – lucky for me, since I found myself captivated to the point of not jotting down the key...
Jan 3, 2021
I’ve been thinking about Signaling Theory lately. How we say something is much more important than what we say. Is our message believable? Is it relevant? Is it important? The reason why most of us still send printed holiday cards instead of an emailed message is...
Jun 3, 2020
Here at Strategy 3, we are among the small businesses and members of our community who are concerned about the social injustice issues taking place. Discrimination of any kind goes against the values that our team holds dear to our hearts, and we pledge to be allies...
May 3, 2020
While last month began like a leap of faith into the unknown for small businesses everywhere, we have been blown away with how our clients have been adapting during these anything-but-ordinary times. Thanks to the power of digital connection, our customers have been...
