Oct 3, 2023
Marketing is so much more than a website and some online ads. I will go so far as to say it’s almost everything that you do in your business. So many things have to go right to make a sale, but only one thing needs to go wrong to lose a sale. A referral goes right,...
Sep 3, 2023
Labor Day Weekend feels like a liminal space, not really summer, but not yet fall. This in-between, transitional time can feel eerie. I don’t know about you, but I am both moody about it and I look forward to the comfort of a warm throw and a hot drink. I feel both...
Aug 3, 2023
Being wrong. Please don’t forget the redirects! What about those QR codes? I’m always wrong; at least, I hope I am. And that is why you should hire me (us). Let me explain…. Traditionally, I’ve loved being right. A deep, nuanced,...
Jul 24, 2023
How good is free?, Google Maps – update coming August 2023, What does a direct ad look like? Sometimes we love what we do so much we’d give it away for free!  Very benevolent, yes. A good idea?   Maybe not. The problem with free is the associated value that...
Jun 3, 2023
It’s All Made Up, WordPress Celebrates 20 Years, Creating a Great Awareness Ad I am not who you think I am; the map is not the territory; the website is not the business; the social media posts are not lived experiences. These are simply thoughts and images,...
May 3, 2023
Our brains filter out almost everything processing only the information that will help us survive and thrive. This is why long-winded emails land in the TLDR category or why most marketing messages are entirely ignored. Our attention is a currency and we’re stingy...
Apr 3, 2023
Whiteboard Sessions, Leveraging Chat-GPT, Vertical Videos in 2023 We all do it. We reach a milestone or two and we cruise for a bit….but sometimes we cruise too long. When this happens we end up in cleanup mode, addressing the urgent of right now instead of what’s...
Mar 3, 2023
When Things Don’t Work Out, Website Design – A Guide To Success, Showcase Your Expertise On Social Media And it doesn’t mean anyone or anything is to blame. It just means something different is needed. There is something to be said for staying the...
Feb 3, 2023
Connection, Clarity, and a Healthy Ego! I admit it, it’s hard to do marketing for oneself. For me, I’ll say it’s just like the shoemakers kids that don’t have any shoes. But, I accept that – that is a lousy excuse! Which is why hopefully, you’ve been witnessing our...
Jan 3, 2023
Connection, Clarity, and a Healthy Ego! Wintertime is a time of renewal, a time of more rest, comfort, and family. And now, finally, the days have started to get longer and soon, before we know it, spring and new displays of life. A new year, new beginnings, renewed...
