Why video is important for modern web design?

Nov 3, 2022 | Web Design & Maintenance

Visuals are vital to a website and video can step up your design, increasing
conversions and customer loyalty.

Below are 4 reasons to utilize video in on your next web design project:

  1. It can boost your SEO!
    — Google loves video and gives priority in search rankings to articles that utilize video. Adding video can be the reason you move up in search results and gain additional visitors to your site.
  2. Improved User Experience
    — Utilizing captivating graphics and videos can immediately increase the user experience for your visitors. People like visuals/videos since they can communicate ideas quick and easy for them to digest, keeping them engaged in your content.
  3. Increasing your Conversions
    — A blog post including only text and no visuals can be scanned over quickly, while the user may miss valuable information, but a video is rarely skipped ahead, allowing the user to fully understand the topic you are discussing and allowing for better chances for conversions.
  4. Use your Video Content across multiple platforms
    — Creating just one video can be used in multiple locations including: blog posts, YouTube, Social Media Sites and much more allowing you to gain the maximum value from the content you created.

As you can see video can not only help improve your website’s design but it can be of great benefit to your overall marketing strategy. Strategy 3 is diving head first into helping our clients great video content, contact us today to see how we can help you!

Ryan Riveness

Ryan Riveness

Lead Website Designer & Developer

Ryan has been Strategy 3’s lead web developer for over nine years, specializing in WordPress design, hosting, and keeping client sites healthy and current.

(253) 720-6497 | ryan@strategy3degrees.com
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