Apr 3, 2026
It’s Thursday afternoon and an email pops up from one of your favorite vintage shops featuring a new product drop with a weekend sale. You notice your kitchen sink is leaking when an email arrives from the plumber you used two years ago with a few tips for...
Mar 3, 2026
February marks the beginning of the Lunar New Year, and 2026 ushers in the Year of the Fire Horse, which only comes every 60 years. The Fire Horse is a symbol of forward movement, independence, and endurance, and with it comes a particular kind of energy. It’s...
Dec 3, 2025
Be honest now… When was the last time you remembered to follow up on a LinkedIn request buried in your notifications? Googled the cool shoe store you visited on vacation 6 months ago? Or how about that plumber your friend recommended, did you save the website link,...
Nov 3, 2025
Here’s the thing: holiday marketing absolutely works. Our brains are wired to respond to seasonal cues—the sight of twinkling lights, the scent of cinnamon, the promise of celebration during dark, cold months. Marketers who ignore this sensory goldmine are...
Sep 3, 2025
We’ve all seen them—the smiling woman/man, laughing family, friend gathering… with the perfect teeth, sunset, dog… at the beautiful beach, forest, or field of flowers… The same stock images that everyone uses. When everyone uses the same generic visuals, your...
Jul 3, 2025
Why Your Brand is Your Business’s Most Valuable Asset Picture this: Two contractors show up to give you quotes. The first arrives in an unmarked van, wearing a plain t-shirt, with a handwritten estimate on a scrap of paper. The second pulls up in a clean,...
Mar 3, 2025
There are Two Sides to your Marketing: Art and Science The “Artistic” piece is when you get imaginative by creating images, graphics, and content that engages your audience and helps define Who you are. Starting with your website and extending to all your...
Nov 3, 2024
A ‘blog’ represents a section of your website featuring informational articles, industry insights, and company updates. When they first emerged in the 80s and 90s, blogs primarily served as online diaries for writers and journalists. Today, they have...
May 3, 2024
Everyone knows about ‘spring cleaning.’ It’s a great time for renewing your living or workspace. As the days grow longer and the temperatures rise, spring cleaning can help you feel better, boost efficiency, simplify things, and in some cases save you money by helping...
Apr 3, 2024
In an ever-evolving business landscape, companies must be prepared to adapt quickly to major changes in their industry. It can happen overnight or over time, but things can and will change, and when that happens, one of the key areas that will require immediate...