Last month Instagram rolled out a new Stories Chat Sticker, which allows business profiles to better engage with the community, start real conversations, and gain more followers through posting to their Instagram Stories.
Here are 4 strategic ways that businesses can use the Instagram Stories Chat Sticker:
How should you use the Chat Sticker?
- Invite customers to a local event. Let’s say you’re hosting an event or meet-up. You can use the chat feature to build a mini-community around the event. Introduce yourself to the group and answer any questions they might have.
- Get customer feedback: Looking for honest feedback? Invite a select number of followers to chat with you on what they like and/or dislike about your product/service.
- Offer an exclusive deal or info: Use the chat feature to convert your followers into buyers by offering a limited time promo code or new product.
- Create mini-communities with your clients: If you’re regularly communicating with clients, use the chat feature to bring specific people together. For example; you’re a personal trainer and a few of your clients are training for a marathon. Fire up the chat sticker to get all of your runners in the same place.
Social media is an ever-evolving tool that can be both exciting and daunting…
That’s why our team at Strategy 3 is dedicated to staying on top of social media tools, trends, and best practices to help benefit your business.
Interested in taking your social platforms to the next level? Get in touch with us today to create a social media marketing strategy tailored to your needs!