
Being wrong. Please don’t forget the redirects! What about those QR codes?
I’m always wrong; at least, I hope I am. And that is why you should hire me (us). Let me explain….
Traditionally, I’ve loved being right. A deep, nuanced, conversational debate is my favorite past-time. But for quite some time I’ve found that there isn’t much that is absolutely true (maybe nothing). On most subjects I can find two opposing views “right” in their own way. Devil’s advocate anyone? 
What is right, right now, may be wrong tomorrow….or better put: there’s a good chance that a better answer exists sometime very soon.
Further, if I’m not willing to be wrong, I’m not growing or learning.
“Stay safe, do the same things you’ve always done, and magic happens”….said no one ever.
So, at Strategy 3, we are wrong for 3 very right reasons:
1. What is right is subjective
2. Being wrong means we’re growing and learning
3. Creativity and magic happen when we break free from the known

