2020 is here and the future is bright for businesses who plan to utilize email as a part of their marketing strategy! 

Email marketing isn’t just alive and well, it is thriving. Email continues to be one of the most dominant channels in marketing, and many studies suggest that it remains the most effective in driving ROI, delivering an average ROI of $44 for every $1 spent.

Statistics reveal that 85% of marketing emails reach the people that they are sent to, 72% of people say they prefer companies to communicate with them via email, and that 58% of people check their email before checking social media or doing anything else online every single day.

Email marketing is important for building relationships with leads, prospects, current customers, and even past customers because it gives businesses a chance to speak directly to their audience, in their inbox, at a time that is convenient for them. From increasing company revenue and sales conversions, to driving more traffic to your website and improving brand awareness, email has proven itself to be a valuable tool for business owners.
Set yourself up for success in 2020 by incorporating email into your company’s marketing strategy. Get in touch with us to learn more about how our team can help you stay in front of your target audience through the power of email marketing! 

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